Andrew Simon / SVP Global Sales

Andrew Simon is a digital executive with over 15 years experience in advertising and marketing. He began his career at Grey Advertising, later moving to NYPost.com where he was the first Account Executive at that property. Andrew has held senior and lead sales positions at Rare Medium, Tech TV and Bthere TV. Andrew co-founded Doubleagent.com, a men's lifestyle brand and built and ran ad sales for Maxpreps.com, a high school sports media property, helping to sell the company to CBS in 2007. Andrew has also acted as an adviser and consultant for several companies and the IAB.

Anthony Yam / SVP Product & Co-founder

Anthony leads the development of Spongecell ad technology. Prior to Spongecell, he built the flagship product for a natural language processing startup that was successfully acquired and integrated into Ariba's Spend Management platform. Early in his career, he designed and built electronic defense systems at the U.S. Naval Research Laboratory in Washington, DC. Anthony graduated magna cum laude with a BS in Electrical Engineering from the University of Tennessee.

Andres Morón / SVP Business Operations

Andres is SVP of Business Operations. Andres brings a wealth of economic and financial expertise to the Spongecell executive team. Prior to joining Spongecell, Andres led teams at Booz Allen Hamilton in the development of business cases for the Department of Defense's various new IT initiatives. Andres holds an MBA from New York University's Leonard N. Stern School of Business with a concentration in Media and Technology as well as a BS in Mechanical Engineering from Carnegie Mellon University.

Byron Ellis / CTO

Byron Ellis is CTO of Spongecell, where he heads research and development. Prior to Spongecell, Byron served as Chief Data Scientist for LivePerson, a company that helps businesses engage in real-time customer communications. Byron also held various leadership positions at AdBrite, eventually serving as the company’s CTO. Byron holds a PhD in Statistics from Harvard University and was a postdoctoral fellow at Stanford Medical School. Byron earned a BS in Cybernetics from UCLA.

Russell Richardson / VP Engineering

Russell heads Spongecell’s dynamic and collaborative engineering team, which is creating powerful data analytic solutions and scaling the company’s infrastructure into the clouds. Previously, Russell worked as an independent consultant, helping businesses like Foodily.com and Skydata (acquired by SAP) and Angel investors. Russell is also a partner in San Francisco’s Umi restaurant, where he uses his technical skills to help streamline operations and explore the ideal fish-to-rice ratio for sushi. Russell graduated from the University of Michigan with a BS in Computer Science.

Liane Pierce / VP Client Services

Liane is the VP of Client Services of Spongecell. She oversees Spongecell's team of ad producers, serves as liason for Spongecell's partners and works to ensure an exceptional experience for clients. Prior to joining Spongecell, Liane worked in finance, healthcare and politics. Liane has a BS/BA in Business Administration and Spanish from the University of North Carolina at Chapel Hill.

Blythe Dunham / Principal Architect & Co-founder

As Spongecell’s Principal Architect, Blythe leads the technical design of the company's analytics and dynamic-creative products. She brings to the position a wealth of experience, having focused on server and database performance and scalability for over a decade. A recognized expert in web technologies and analytics, she has spoken at several industry conferences including Railsconf and the MySQL conference. Blythe graduated Phi Beta Kappa with college and university honors from Carnegie Mellon with both a BS in Computer Science and an MS in Software Engineering. She is a certified DBA.